September 14, 2020

In 2020, it is not uncommon for a business to totally rely on social media platforms as their means of communicating and selling to their customers. But would it be beneficial for your brand to invest in a website?

Ok, so now you have your website. That's not it, there...

August 10, 2020

Whether you're analyzing your traffic as the results of an ad or campaign launch, or just monitoring day to day activity on your social media or website, you need to have someone, either on staff or contracted, to help you get the most out of this useful data.


June 15, 2020

So I get it, not everyone enjoys writing or reading as much as I do. I am truly passionate about both. In a perfect world, I would sit and read & write daily and I would be perfectly content. I'm sure you find yourself reading through a blog on a topic that interests y...

March 2, 2020

No, the marketing mix isn't something packaged like the image shown above, that you can just purchase at your local grocery store. Much like your favorite cake or cookie recipe, it takes the right key "ingredients" to get ideal marketing for your brand.

Marketing mix is...

February 19, 2020

So now you have your logo, your website, and perhaps your social media pages for your new brand. You now have two options, you either aggressively attract your target audience through an extensive marketing strategy or you post a bunch of stuff and sit and hope that so...

January 1, 2020

While everyone's main concern coming into 2020 is eating healthy (for the first few weeks), exercising (for the first few days), and finally getting closer to God because they know it was by His grace alone that 2019 didn't take them out, don't forget that your brand n...

December 12, 2019

So you have an awesome sale going on for the Holidays. Now you must determine the best way to advertise your sale to the masses? This can prove to be challenging if you don't exactly know your target audience inside and out.

Organic search traffic comes from people find...

November 13, 2019

So sometimes it's not that your product or service is just so horrible, but it may be horribly misrepresented on social media, especially instagram. The rules that apply to your personal IG page won't be the same for your business when it comes to likes and followers....

November 8, 2019

As we gear up for the largest retail time of the year, it is extremely important that you are able to reach your consumers.

According to the Pew Research Center, approximately 96% of Americans own a mobile device of some kind. 81% of Americans own smartphones. Knowing t...

October 25, 2019

So you've done all that hard work and now your new product is complete. You're ready for a product launch, or are you? What's your next step?

A few posts here and there on social media just isn't going to cut it to successfully launch a new product and yield the results...

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