10 Laws of Social Media

These 10 Laws of Social Media play a huge role in how my clients continue to stay on top of social media.

1. The Law of Listening

Join discussions to learn what's important to your audience.

2. The Law of Focus

Specialize instead of being a jack of all trades.

3. The Law of Quality

Quality trumps quantity.

4. The Law of Patience

Social media and content marketing doesn't happen overnight.

5. The Law of Compounding

Work to build your online audience of quality followers, they'll share it with their own audiences.

6. The Law of Influence

Connect and build with online influencers in your market.

7. The Law of Value

Add value to the conversation, don't just spend all your time promoting your products or services.

8. The Law of Acknowledgement

You wouldn't ignore someone who reaches out to your business in person, so don't ignore them online.

9. The Law of Accessibility

Be available to your audience. Consistently publish content and participate.

10. The Law of Reciprocity

You can't expect others to share your content and talk about you if you don't do the same for them.